Marketing Principles Hardcover William G. Nickels
USD 9.27 USD
Specifications
| Features | EX-LIBRARY |
| ISBN | 9780135581971 |
| Publication Year | 1982 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Subject Area | Business & Economics |
| Publication Name | Marketing Principles |
| Author | William G. Nickels |
| Publisher | Prentice Hall PTR |
| Subject | Marketing / General |
| Number Of Pages | 640 Pages |
A nice touch in this textbook is the list of key people and their contributions.
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