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Consumer Behavior: Building Marketing Strategy, 12th Edition

Consumer Behavior: Building Marketing Strategy, 12th Edition

USD 12.70 USD
SKU: IFgR8tMG
GTIN: 9780073530048
Condition: Acceptable

Specifications

BindingHardcover
Book TitleConsumer Behavior
Weight3 lbs
Product GroupBook
ISBN9780073530048
Subject AreaBusiness & Economics
Item Length12 in
Publication Year2012
TypeTextbook
FormatHardcover
LanguageEnglish
Item Height0 in
Item Weight0.2 Oz
Item Width8.5 in
Number Of Pages832 Pages

This textbook has been updated to include the latest research in the field.

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