Consumer Behavior: Building Marketing Strategy, 12th Edition
USD 12.70 USD
Specifications
| Binding | Hardcover |
| Book Title | Consumer Behavior |
| Weight | 3 lbs |
| Product Group | Book |
| ISBN | 9780073530048 |
| Subject Area | Business & Economics |
| Item Length | 12 in |
| Publication Year | 2012 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 0 in |
| Item Weight | 0.2 Oz |
| Item Width | 8.5 in |
| Number Of Pages | 832 Pages |
This textbook has been updated to include the latest research in the field.